35 Giveaway Winners! 14 Days! 50 Unique Businesses!
This February 11, we're turning 11 years old y'all! Woohoo! Honestly, it's hard to believe. We celebrated our 10th in such grand style last year; after a rough 2018 when we thought we might close, reaching 10 felt like such a milestone. Little did we know! Two short weeks later the pandemic hit Austin. We lost 95% of our wholesale business overnight. And within a period of 10 days, we changed almost everything about how we operate. EXCEPT! We didn't change who we are and why we do it. And because of that, you rallied and kept us alive another year. THANK YOU! To that end, turning 11 feels like even more of an achievement. And it's our goal this year to SPREAD THE LOVE. So we've turned Anniversary Week into fourteen straight days of giveaways and more. We hope you'll celebrate with us for #AntonellisTurns11.
Let’s SPREAD THE LOVE BABY!
Spread The Love! That's our theme for this year's birthday celebration. You've been good to us, and kept us going during tough times, and we want to pay it forward. We can't ignore it. Our service industry friends are hurting and barely hanging on, if at all. Many of you are without a steady income. Our producers are working harder than ever to stay in the game. And resources are all around tight. So, we're doing our part to spread the love and pay it forward. But we need your participation to do it. So, will you help us spread the love?
Daily Giveaway - Support Austin Restaurants
For ten straight years, we've hosted #FreeCheeseWeek, giving away hundreds of cheese plates at restaurants around town. But it didn't sit right with us this year, asking them to give up a coveted patio seat or curbside parking spot. So, we're still giving many of our restaurant partners free cheese. But we want you to pay for it. Yep, tall ask! Each day, we'll spotlight a local dish that features our cheese. We hope you'll buy something - anything!- from that restaurant. And for those who like our Instagram post (no purchase necessary), we're going to draw a winner for a gift card to that restaurant. So free cheese? Yep, for our restaurants. And one lucky winner gets a free gift card to support them too.
Daily Giveaway - Support Texas Makers
We are so lucky to have amazing, talented, passionate good food makers in our community. When grocery shelves couldn't keep up in those early days, it was your local farmers who kept many of you fed and the supply chain moving when traditional distribution chains were disrupted and taken over by toilet paper needs. So we're spreading the love to them. Each day, we're featuring a trio that pairs well together and we'll share the makers' stories. You can buy the trio from our shop as a set or individual items. We'll also post to Instagram. If you comment and follow all three Texas makers, you're entered to win a goodie bag of that day's trio. (No purchase necessary. Yes, free cheese.) Our hope? You'll learn about some new makers and we can use our microphone to amplify their work. Hey, we can't stand across the case from you in the shop, but we can still tell you their stories! Please note that our shop is not open to customers at this time. Place your orders in advance online for a selected date for contactless curbside pickup or local courier.
Pay It Forward - Support Austin Nonprofits
Every day, we'll donate 5% of all sales to one of our #CharitableCheeseCause partners for the year. All are worthy Austin nonprofits making our communities better - addressing everything from food sustainability to social justice and more. So any purchase you make with our business from 2/1-2/11 goes to a greater good and our #DoGoodEatGood mission.
Calendar of Featured Folks
This is our tentative schedule. However, procuring artisan food doesn't always go as planned. The following is subject to change. Get the most up to date information by following us on Instagram or Facebook, or by subscribing to our weekly newsletter.
Monday 2/1: CKC Farms, Austin Jam Company,
Texas Keeper Cider, Austin Justice Coalition, Easy Tiger Bake Shop & Beer Garden
Tuesday 2/2: Armagh Creamery, The Grower Project, Two Hives Honey, Austin Shift Meal, Juliet
Wednesday 2/3: Eagle Mountain Farmhouse Cheese,
The Nourish Foundation,
Thursday 2/4: Mozzarella Company,
William Chris Winery,
Multicultural Refugee Coalition,
Friday 2/5: Latte Da Dairy,
Jester King Brewery,
Emmer & Rye
Saturday 2/6: Goatilicious,
Real Ale Brewing Co,
The Austin Center for Grief & Loss,
Sunday 2/7: River Whey Creamery,
The Casa Market,
Central Texas Young Farmers Coalition,
Monday 2/8: Dos Lunas Cheese,
The Sourdough Project,
Austin Speech Labs,
Tuesday 2/9: Veldhuizen Cheese,
Blue Heron Farm,
Survive 2 Thrive Foundation,
Gusto Italian Kitchen
Wednesday 2/10: Pure Luck Farm & Dairy,
Wine for the People,
Thursday 2/11: Texas Iberico,
Round Rock Jelly & Co,
Friends of the Children Austin,
Eleven Straight Days of Cheese-y Events
Our cheese tastings started as a table of 8, taught by John and Kendall around a table in the front of the shop after it had closed for the night. Then we got the Cheese House across the street and expanding our offerings, size, and team. And when the pandemic hit, we were one of the first in the nation to go virtual (ie within 2 days!). As a result, we led over 14,000 individuals in virtual tastings last year, spreading our mission and love for our producers in new ways, one small virtual gathering at a time - from private parties to public classes. What better "whey" to celebrate our 11th Anniversary, than with some fun collaborations supporting local businesses in safe, virtual settings. Check out our full calendar of upcoming virtual events here full calendar here.Please note these are all offered virtually for local folks who can pick up plates via contactless curbside or pay for local courier. For those out of the area, we do offer our Cheese Class in a Box as a shipped virtual experience.
THANK YOU for helping us Spread the Love!